MediaReal Estate & RelocationCity of Grand RapidsWoman-owned

We are a real estate agency focused on local first service.See More

Farms & ProducersCity of Grand Rapids

Founded in 1922, we’ve been connecting farmers, food creators, and artisans to West Michigan community members for ninety-eight years! We are fueled by our customers’ passion + commitment to their health and local economy, and our dedicated vendors who grow + produce the delicious food that nourishes us.

Computers, Web & TelecomCity of Grand RapidsEastownWealthy StreetEmployee-ownedWoman-ownedStorefront

Atomic Object designs and builds world-class software products for all sorts of clients.

Banking & Finance

Accounting, consulting, and payroll services. Tax planning and preparation. Individuals and businesses. QuickBooks training and support. Retirement, financial, and college planning. IRS representation. Since 1977.

Health & WellnessInsuranceFamily-ownedWoman-owned

We are local personal-benefit consultants for Medicare, Health and Life insurance located in Caledonia, Michigan. As experienced and knowledgeable licensed insurance agents, we want to be your trusted source of information. We offer residents of Michigan & Arizona professional guidance at no cost. As your trusted advisers, we will work personally with you to identify your insurance needs and budget. We can offer you a variety of options from multiple carriers that address your needs to help protect your health, wealth, and wellness in order to give you peace of mind. If you’re looking for Medicare, Health, Life, Supplemental or Long-Term Care options, please contact us today for a no cost consultation and no-obligation quote or review of your current coverage. We are also certified to provide help getting on or off the HealthCare Marketplace.See More

Restaurants, Food & BeveragesFamily-ownedWoman-owned

Grab a table in our cozy tavern located inside Studio Park. Settle into a high-back bar seat for dishes you love, in a way you didn’t know you would.

Marketing, Advertising & PRWoman-owned

Hyde Creative is a communications design firm specializing in brand development through design for thoughtful user experiences. We are dedicated to working strategically, with the brightest talent and resources available to deliver sustainable, usable, meaningful messages. We’re local in Grand Rapids, founded by Rachel Hyde in 2010 after thirteen years of agency and corporate world experience.

Marketing, Advertising & PRCrestonEast FultonWoman-ownedAppointment Only

When you work with Green Cup Digital, you get personalized attention from a team of professionals with the experience to build the best representation of your business online. Our specialties include Website Design and Management, Search Engine Optimization services, Social Media Management Services, and Blog Management. You didn't get into business to mess with the internet, but we did.See More

Arts & EntertainmentEvent Planning & CateringHolland

Warehouse 6 is a beautifully converted warehouse that creates a unique venue for weddings, corporate events, benefits, reunions, and various private functions. Our space is filled with custom-built wooden tables by local craftsmen that create a unique environment for guests to socialize.

Marketing, Advertising & PREastownWoman-ownedAppointment Only

We're a graphic design studio with a passion for building strong, successful brands—from international companies to local startups.See More

Restaurants, Food & BeveragesCity of Grand Rapids

At Bistro Bella Vita, we’re driven by passion, servant leadership, and most importantly, exceptional dining experiences. Our specialty is modern French and Italian cuisine made from scratch with as many sustainably-sourced ingredients as possible.

Banking & Finance

Northern Initiatives is a Community Development Financial Institution that supports the launch and growth of small businesses providing them with capital and know how. Loans have ranged from $1,000 to $500,000.

Building Services & SuppliersCity of Grand RapidsFamily-ownedAppointment Only

Superior Asphalt, Inc. is your local, West Michigan choice for asphalt paving, asphalt materials, driveway and parking lot maintenance, sealcoating, and more. We are an award-winning paving company that has earned the trust of thousands of West and Mid Michigan customers over the years. "Service Beyond the Surface." is not just our company motto. It's our promise. We have the experience capability to handle any size paving project from large commercial parking lots, industrial warehouse parking lots and distribution centers, residential driveways, private drives, municipal lots, roads, and residential subdivisions. Whether you need a simple pothole repair for your parking lot, a new driveway, or a highway paving project completed, Superior Asphalt, Inc. has you covered.See More

AutomotiveWyoming-KentwoodFamily-owned

We have been a family-owned and operated auto repair and maintenance service since 1976. We are a NAPA Autocare Center, AAA Approved service, and member of the Automotive Service Association. Our technicians are ASE Certified.

Health & WellnessWoman-owned

Health and wellness. Massage, skincare, natural spa services, Reiki, meditation, yoga, personal training.

Building Services & Suppliers

We’re more than just a construction company. From planning, preconstruction, and development, to construction and property management, we provide solutions to meet our clients’ needs. We’re Rockford, builders of a changing world, and what we do is groundbreaking.

Banking & FinanceGreater Grand RapidsFamily-owned

Here at Growtrust Partners we offer a full range of investment and financial services, including access to a wide array of strategies.  We strive to build long-lasting relationships with our clients and we are committed to providing you with the products and services that will help address your specific needs and goals.

Health & Wellness

Faith Hospice provides comfort care to those with life-limiting illness and support to their families. Our team of doctors, nurses, social workers, chaplains, hospice aids, and volunteers serves patients in a variety of settings.

Community OrganizationsHolland

CFHZ seeks to ensure that our community thrives today, tomorrow, and forever by building our community’s endowment to support high impact charitable projects, helping donors achieve their charitable goals, and leading and partnering in community-level initiatives.

Health & WellnessFamily-owned

The Parlour Blow Dry Bar + Full-Service Salon is located in the heart of downtown Grand Rapids and within walking distance to many of the cities destinations!

Banking & FinanceBusiness ServicesCascadeCheshireCity of Grand RapidsFamily-ownedOnline Gift CardsOnline PurchasingStorefront

Point of Sale Systems-Merchant Service-Gift/Loyalty Programs. Helping local business owners with point of sale and making their business omni channel for payments.See More

Restaurants, Food & BeveragesCity of Grand RapidsFamily-owned

The Grand Coney is a classic 24/7 diner serving Grand Rapids a broad range of traditional breakfasts, custom coney dogs, and classic comfort foods. We are a value-oriented restaurant with super fast service, generous portions, and a fun, friendly atmosphere! Stop in and enjoy a decadently rich and delicious milkshake!

Arts & EntertainmentCity of Grand Rapids

Producing the highest quality consumer shows for over seventy-four years! From the Grand Rapids Boat Show to the West Michigan Home & Garden Show and seven other top consumer shows. ShowSpan has been connecting businesses, consumers, industries, and communities since 1945. We believe there is no greater way to build relationships than face to face.

Community OrganizationsCity of Grand Rapids

With eight locations throughout the City of Grand Rapids, the GRPL connects people to the transforming power of knowledge. We offer popular material for adults and children such as novels, movies, and music, as well as an extensive research collection, public internet stations, free adult computer classes, and fun programming for all ages. Check out our website for more information!

Marketing, Advertising & PRMediaCascadeWoman-owned

Marketing, social media, web design and media buying firm founded in 1999. Working from our West Michigan office to meet the branding and design needs of our growing client base.

Arts & EntertainmentCommunity OrganizationsKids & FamilyCascadeMinority-ownedVeteran-ownedOnline Purchasing

Wimage is a children's technology and entertainment media company that creates content to help educate and inspire kids through books, apps and interactive T.V. Wimage is responsible for the PBS kids hit show Wimee's Words featuring the lovable and friendly robot named Wimee.See More

Banking & FinanceCascadeWoman-ownedStorefront

We are a locally-owned and controlled full service CPA firm providing audit, tax, accounting, and advisory services. We have been proudly serving the community for over eighty years.See More

Arts & EntertainmentFamily-owned

Studio Park is packed with things to do and see. Stop over and enjoy a meal. See a live performance. Catch a movie. Shop until you drop. Once you visit Studio Park, you’ll never want to leave.

Business ServicesReal Estate & RelocationCity of Grand RapidsWoman-ownedAppointment Only

Thrive Acquisition is a premiere business brokerage and commercial real estate team. We work with business owners to facilitate the successful sale and transition out of a business and/or help individuals looking for promising business opportunities find the right one for them. We most often are helping owners of privately held companies build value at the acquisition stage, holding stage, and divestiture stage while coordinating the work of attorneys and accountants to insure a favorable outcome for both seller and buyer. The main part of our mission is to encourage small business continuity and contribute to a robust, thriving community that values the success of its businesses, people, and culture. Thrive Acquisition's broker is Kathy Devries, a certified business intermediary and holder of an MBA with ten years of experience in the field, and her associates Lance Chichester and Drew McLean.See More

Arts & EntertainmentOutdoor & RecreationOnline Gift CardsOnline PurchasingStorefrontOutdoor Seating

The Detroit Tigers High-A Affiliate. The Whitecaps have a mission for Fun. Community. Experiences!See More

Restaurants, Food & BeveragesWyoming-KentwoodFamily-owned

We create tasty, Asian style dishes to serve our community and local markets!See More

Banking & FinanceHudsonville

Community banking since 1976. We are a full-service bank with everything from personal to business banking, mortgages, wealth management, and trust services. Bank local, where relationships matter.

Arts & EntertainmentHollandFamily-owned

At Sperry’s Moviehouse, we offer a unique movie theater experience. Our boutique theaters are designed smaller to give moviegoers a more personal and intimate feel while enjoying their film.

Arts & EntertainmentHome Products & ServicesRetailWestsideEmployee-ownedDeliveryOnline Purchasing

Handcrafted Wood Decor made from a majority of up-cycled wood including Tables, Wood Burns, Mosaics, Routed, Hybrid pieces combining multiple techniques to create unique art.

Home Products & ServicesManufacturingHolland

A custom woodworking shop committed to the concept of build local, buy local. Using rescued and repurposed materials to create culinary products and handcrafted furniture, as well as your next project.

PhotographyCity of Grand RapidsWoman-owned

Grand Rapids based portrait and commercial photographer. With over a decade of experience, Arrae Photography uses photography and design to create beautiful marketing materials for your business. Available on location as well as at the downtown studio.

Restaurants, Food & Beverages

At grove, food is our craft. We thoughtfully center our menu around sustainable farmers, vendors and ingredients that rotate with the Midwest seasons to provide you with the freshest cuisine. We invite you to come as you are and enjoy an artful menu and impeccable service for a truly unforgettable experience.See More

Kids & FamilyEastownUptownOnline Purchasing

Circle Theatre has a mission to enrich, entertain, and educate through exceptional theatrical arts.See More

Arts & EntertainmentBusiness Services

Escape rooms, event space, and facilitated team building with leadership coaches

Community OrganizationsCity of Grand Rapids

Encouraging events and promotions in Downtown Grand Rapids. The events that capture our attention are those that energize merchants, provide cultural enhancement, and brand Grand Rapids as a place of inclusion, vitality, community, culture and entertainment.

Business Services

Sibsco is a West Michigan commercial real estate firm operating since the late 1990s. Family-owned and fully committed to Grand Rapids and the surrounding area. Sibsco has over one million square feet of real estate, including office, industrial, medical, and retail in its portfolio. Sibsco works with many local firms and is proud to call Grand Rapids its home.

RetailEast HillsUptownWoman-owned

An eclectic marketplace of fairly traded handcrafted gifts, decor, accessories, and more: Coffee and chocolate, bulk loose leaf teas, herbs and provisions. Featuring an extensive tea and coffee bar.

Computers, Web & TelecomEastownUptown

City Innovation Labs builds and designs innovative software. Web, mobile, desktop and IoT - we build you the right product the first time.

Health & WellnessWoman-owned

The Center for Oral Surgery and Dental Implants provides reliable and cost-effective dental health services in Grand Rapids and Rockford, Michigan. Their services range from dental implants and tooth extraction, to oral pathology and jaw surgery. They pride themselves on providing opioid-free pain management experience to their patients. Call 616-361-7327 for more details or to make an appointment.
See more: https://www.grandrapidsoralsurgery.com/

Outdoor & RecreationRetailCheshireFamily-ownedWoman-owned

Switchback helps the environment and community by connecting people to the natural world through outdoor recreation. They provide high quality, gently-used gear at a reduced cost, bike maintenance, gear repair, and trip planning services.

Community Organizations

At Well House, we believe the solution to homelessness is housing. Our model is simple: We purchase vacant, boarded-up houses and bring them back to life. We move in our neighbors who need housing the most: Those who are living on the streets or in emergency shelters.

Banking & FinanceWestsideEmployee-owned

Tax preparation, IRS representation, accounting for small business, consulting, serving corporations, partnerships, limited liability companies, business start-upsSee More

Home Products & ServicesFamily-owned

Family-owned and operated appliance specialty store since 1948. We specialize in appliance sales, delivery, installation, parts, and our own service department.

Restaurants, Food & BeveragesCity of Grand Rapids

An annual pre-holiday event, this festival has established itself as Michigan’s premier event for the celebration and tasting of the finest foods, wines, beers, and spirits. From the connoisseur to the novice, the International Wine, Beer & Food Festival will deliver a grand experience that is sure to please every palette.

Marketing, Advertising & PRCity of Grand RapidsWoman-owned

We provide marketing strategy and marketing operations support. This starts with an understanding of overall company goals to ensure that marketing teams are working on the right things. Acting as an extension of a client’s marketing department (onsite or virtually), we help create systems, order, and accountability. With a focus on increasing sales and proving return on marketing investment, we’re determined to change marketing from overhead to value add.See More

Marketing, Advertising & PRCity of Grand Rapids

Corporate Conversions is a Grand Rapids internet communications team specializing in custom web solutions, digital marketing, and managed hosting services. Our services include web design and development, e-commerce solutions, Google Analytics, and social media campaigns.See More

Event Planning & CateringRestaurants, Food & BeveragesMichigan StreetMinority-owned

As a full service company, we not only meet but exceed all expectations; from the planning to the pouring and the staging to the serving. With each plate set and every glass poured, our professionally trained staff provides unsurpassed service.

ManufacturingRestaurants, Food & BeveragesRetailHollandEmployee-ownedFamily-owned

In 2015, we introduced you to our love of great beers and a good time.  The driving force for opening our doors was YOU, the residents of the city we love and have always called home. The first step was to introduce the Westerlunds and provide a local hotspot showcasing our hand-crafted beers. After quickly accomplishing that, the direction shifted to ensure that our friends in Holland are ALWAYS our number one priority.

Banking & Finance

CPAs providing accounting, auditing, business consulting, business valuation, and tax planning and preparation services to small and medium-sized businesses.

Restaurants, Food & BeveragesCity of Grand RapidsWoman-owned

Furniture City Creamery is a small batch, locally-focused, and socially conscious craft ice cream and dessert shop designed to idealize and modernize the ice cream shops of old.

Arts & EntertainmentRestaurants, Food & BeveragesCity of Grand Rapids

The reason why people keep returning to our six restaurants is no secret. We believe in the simple principle of delivering a memorable experience through our food, atmosphere, and service.

Restaurants, Food & Beverages

Homemade, locally sourced cuisine, sushi, martinis, craft beer, outdoor seating. Open Monday-Tuesday, 11:30 a.m. - 1 a.m. / Wednesday-Saturday, 11:30 a.m. - 2 a.m. / Sunday, 11 a.m. - 1 a.m.. Parking structure validation 11:30 a.m. to 4 p.m., Monday thru Friday.

Arts & EntertainmentCity of Grand Rapids

One of the oldest and largest community theatres in the U.S., Grand Rapids Civic Theatre continues to touch 120,000 lives in West Michigan each year with quality productions, education, and community outreach programs.

Lodging & TravelCity of Grand Rapids

This show is for anyone who wants to buy, build, or enjoy a cottage or lakefront home in a state blessed with our Great Lakes, inland lakes, and excellent summer weather. You can find everything here for your summer traditions; from designers, furnishings, financing, lakefront builders, realtors, boats, docks, and more.

Real Estate & RelocationAdaWoman-owned

The Gordon Group is about concierge service in the real estate industry. It is our passion and profession to help you find your place in West Michigan.

Home Products & ServicesReal Estate & RelocationCity of Grand RapidsWoman-owned

We are a lot of things, such as Grand Rapids experts, animal lovers, coffee bingers, beer enthusiasts, and concert junkies. Professionally, we are an energetic team here to help you with all of your real estate needs whether you are looking to buy, sell, or lease. But that’s what every real estate agent says, right? So, what makes us different? Exceptional customer service. Accessibility. Knowledge. Honesty. FUN!

Computers, Web & TelecomMarketing, Advertising & PRRetailFamily-ownedWoman-owned

Avalanche Creative is an agency in Grand Rapids, MI, that helps you uncover and achieve the opportunities your business has online through search engine optimization and web development.

RetailGrandvilleFamily-owned

Retail store featuring sewing machines, embroidery machines, and sergers. Wide array of embroidery supplies and sewing classes. We also repair most models of home sewing machines in a timely manner.

Banking & FinanceBusiness ServicesCity of Grand Rapids

We are a CPA firm offering accounting, tax, strategic planning, and consulting services for corporations, individuals, and trusts based on a foundation of understanding our client’s needs.

City of Grand Rapids

Working with area schools and NPOs, CMC Education provides media literacy, video production, and stop-motion animation training to students of all ages in our hands-on classes. A service of Community Media Center.

Farms & ProducersFloral & GardenFamily-ownedMinority-ownedAppointment Only

Your local worm farm producing the liveliest and freshest vermicompost (aka worm castings). An all natural soil amendment and fertilizer for plants. Packed with probiotics for plants. Unlike synthetic fertilizers, use a little and grow a lot! Craft blends of Living Soil and a curbside pickup service of food scrap.

RetailCity of Grand RapidsFamily-ownedCurbside Pick UpDeliveryOnline Gift CardsOnline PurchasingStorefront

Roasted gourmet nuts, colossal cashews, fine chocolates and confections, unique gift baskets, and award-winning Cream-Nut all natural peanut butter.

Home Products & ServicesFamily-owned

Specializing in all interior related products for the home or commercial setting for over twenty years. We offer customized design services, full product lines in flooring, cabinets, counters, and window treatments, and also an abundant inventory selection.

Pets & VeterinaryCity of Grand RapidsWoman-owned

City dog and people training. A Pleasant Dog helps dogs and their owners thrive in an urban environment through positive reinforcement training.

Building Services & SuppliersUptownWealthy StreetB CorpEmployee-owned

Bazzani have a strong reputation for high-performance design and construction services within diverse, urban environments. Guided by the Triple Bottom Line philosophy, the Bazzani team will meet your needs using creative construction technology and innovative building solutions. Bazzani is also one of Michigan’s B Corporations.
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Restaurants, Food & BeveragesByron CenterFamily-owned

Pete’s is a neighborhood gathering place with tavern style food and drinks. Outdoor dining is available, along with live music on certain evenings.

Business ServicesMarketing, Advertising & PRMediaLGBTQIA+-Owned

Digital ads. Content. Social media. SEO. Email marketing. Humanoid does it all.

Home Products & Services

DeVos Place starts the year filled with everything you need to build a new home, finish your basement, or bring your family room out of the 80s! Featuring hundreds of local builders, remodelers, and home improvement services. Proudly hosted by the Home Builders Association of Greater Grand Rapids.

Lodging & TravelCity of Grand RapidsFamily-owned

Breton Travel has been a leader in the West Michigan travel industry for more than forty years. Let our team of well-traveled and highly experienced travel consultants “Wow” you with recommendations designed to fulfill your personal travel dreams. Whether it’s a vacation, destination wedding, or business travel, allow us to show you the value Breton Travel can bring to your travel experience.

Arts & EntertainmentCity of Grand Rapids

A West Michigan tradition! Exhibits include boats up to fifty feet: Fishing boats, ski boats, pontoons, kayaks, and motor yachts. Also, boating accessories and services like marina slips and ski gear abound. It is one of the finest water sports expos in the country featuring the Key West Crab Shack, an Antique & Classic Boat display, and the Tuber’s Truckload Sale.

Insurance

Insurance BrokerageSee More

Arts & EntertainmentCity of Grand Rapids

A fine tradition for the avid outdoorsmen. Over 350 exhibitors featuring the latest outdoor gear and travel information. Famous features include: World Class Taxidermy, Antique Lures and “Lake Ultimate”, the 110,000 gallon indoor lake.

Pets & VeterinaryRetailMonroeFamily-ownedWoman-owned

Fido & Stitch is a place where owners can get their beloved furry family member everything that they need, along with things to make them feel loved.

Restaurants, Food & BeveragesCity of Grand RapidsStorefront

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Restaurants, Food & BeveragesHolland

Serving coffee by Madcap Coffee Company and Stovetop Coffee Roasters. Enjoy espresso beverages, tea, smoothies, milkshakes, and more in a relaxed atmosphere. Baked goods made fresh daily. Gluten-free and vegan options. Free wi-fi.

Business ServicesComputers, Web & TelecomMarketing, Advertising & PRCity of Grand RapidsStorefront

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Event Planning & CateringRestaurants, Food & BeveragesMonroeMonroe NorthFamily-ownedWoman-ownedCurbside Pick UpOnline Gift CardsOnline PurchasingStorefrontOutdoor Seating

Field & Fire Café features breakfast and lunch focusing on local, organic ingredients, making simple dishes with big flavor... from scratch. Serving GR healthy breads, French pastries, and Madcap Coffee.See More

GroceryRestaurants, Food & BeveragesRetailUptownWealthy Street

Locally focused, whole animal, craft butcher located on Wealthy Street. We also offer custom meat fabrication, specialty food products, cheeses, and weekly lunch specials!

Marketing, Advertising & PRCascadeAppointment Only

Fox Consulting Group is a strategic consulting firm that helps clients transform unstructured, unfocused marketing into clear, actionable and effective strategies.See More

Automotive

Wholesale and retail tire sales and service.

ManufacturingWest LeonardFamily-owned

A third-generation manufacturer of springs and other fabricated metal products serving the automotive, office furniture, appliance, and other industries with a focus on our triple-bottom line.

LegalCity of Grand RapidsWoman-owned

Divorce, parenting matters, and death are sensitive situations that affect families differently. We understand your family’s needs are unique and we provide legal assistance personalized to fit your circumstances.

Marketing, Advertising & PRHollandWestsideEmployee-ownedAppointment Only

Established as a nimble, cost-efficient, and effective resource, Next Creative Co. creates distinctive branding and marketing communications for clients large and small.See More

Community OrganizationsRestaurants, Food & BeveragesCity of Grand RapidsEmployee-ownedWoman-ownedStorefront

We are a public coffee shop inside of a co-work space that features Vietnamese coffee, worldly teas, and espresso drinks while keeping an open space to discuss all things around death and mortality. The cafe hosts monthly events with our grief group and cafe mortel. There is also a small bookshelf with a growing number of books related to death, dying, grief, and life.See More

Health & WellnessOutdoor & RecreationZeelandFamily-ownedWoman-owned

Nationally award-winning chiropractic clinic offering preventive and corrective chiropractic care for all ages. Board certified pregnancy and pediatric chiropractic clinic and certified sports practitioner.

InsuranceCascadeCity of Grand RapidsGreater Grand RapidsWyoming-KentwoodEmployee-owned

Insurit Agency is a local independent insurance agency that works for you. We work with our clients to find the best fit solution to protect them, their assets, and their families. We represent most of the major companies nationally and regionally. We specialize in Auto, Home, and business insurance.See More

RetailCity of Grand RapidsHeartsideEmployee-ownedFamily-ownedLGBTQIA+-OwnedWoman-owned

Hippie, bohemian, local handmade gift shop.See More

Health & WellnessCity of Grand Rapids

Living Well addresses the growing trend towards personal responsibility in health and wellness today. From nutrition, sleep, financial, exercise, to time management, balancing work and family with activities and entertainment, Living Well is the place to be. This show features over 150 exhibits, interactive classes, demonstrations, screenings and seminars on-site.

Restaurants, Food & BeveragesEastownUptown

Local farm-to-table Restaurant

Retail28th StreetGreater Grand RapidsFamily-ownedOnline Gift CardsStorefront

Custom framing for 50 years. We are your local picture frame designing experts.See More

Automotive

Family-owned since 1982, Sharpe is proud to be Grand Rapids’ exclusive BMW, MINI, Jaguar, and Land Rover Dealership.

Home Products & ServicesHolland

As “West Michigan’s Premier Paint Manufacturer,” RepcoLite has been providing homeowners, contractors, and industry with quality products, expert color matching, and professional advice since 1946.

Business ServicesInsuranceCity of Grand RapidsFamily-owned

VantagePointe Benefit Solutions is a full-service employee benefits insurance agency based in Michigan and serving clients throughout the mid-west. We work with businesses both small and large, helping them design, enroll, and administer their unique employee benefit plan. To provide our clients with the best possible benefits experience, we bring together the most competitive insurance products, state-of-the-art benefits technology, and a dedicated customer service model, led by dedicated and experienced benefit advisors.See More

RetailGaslight VillageWoman-owned

Upscale consignment boutique in Gaslight Village, East Grand Rapids.

Banking & FinanceCascadeAppointment Only

We provide wealth management, retirement plan, and financial planning services. Partnering. Educating. Making the difference. Midwest Capital Advisors is an independent, Grand Rapids, Michigan-based SEC-registered investment adviser. MCA was founded in 2003 to offer a distinctively different, positive investment experience. Our client service standard is high: We are fee-only and operate under the fiduciary standard.